Florence Road Residents Group (FRRG) initially developed as a WhatsApp group in 2019 and formalised as a constituted community group in 2021 as a positive response to the pandemic to support residents on the street. Our key aims are to promote, protect and enhance the quality of life and wellbeing for all those who live along Florence Road, from New Cross Road to Lewisham Way. Many residents have been affected by poor physical and mental health, financial difficulties and other wider issues – the aim of the group is to support their wellbeing.
Florence Road in New Cross is a residential street but also a busy ‘B’ road with high traffic/pollution levels. Florence Road is the only two-way cut through road in the area that connects two heavily congested A-roads. Homes on the street are classed as being in 'Very High Pollution'.